Reasons for selling:
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The current owners are looking to dispose of their interest in the business to enable them to focus on other activities away from the direct catering sector. |
Market competition and expansion:
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The company recognised from the outset the importance of advertising and marketing in the development of the brand and in generation of new business opportunities.
An excellent website serves as the main ‘shop window’ for the company, although, of course, much new business is now obtained through referrals and direct ‘word of mouth’ recommendation |