Reasons for selling:
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The owner has numerous other business commitments and doesn’t have the time, staff or office space to devote to this business. He is proud of what he has achieved with this product and realizes that he is passing it on having put together an excellent concept and he realizes that it needs somebody to devote more attention to it than he is in a position to currently. |
Market competition and expansion:
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At present the owner is not investing anything in terms of marketing into the business. An online marketing campaign is an obvious quick win. The website has a high natural ranking on the search engines. The brand name is recognised by the franchise industry already, so there should not be a need for any major marketing spend going forward. |
