Reasons for selling:
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Having run the business for fifteen years, the owner feels that new owners will provide fresh ideas and energy that can take the business to another level. He also has property interests that he wants to concentrate on. |
Market competition and expansion:
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The business enjoys an excellent thirty year reputation in the area. The vast majority of its clients already know the business, are repeat customers or have been recommended to the business.
Advertising campaigns are restricted to local press and free newspapers as well as Yellow Pages. Occasionally the business is represented at county shows and fairs.
Although the business has a website there has to date been no investment in online marketing, which would obviously present new opportunities. |
