Reasons for selling:
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The vendor has decided to sell the fruits of his labour, to spend more time with his growing family. He also recognises that the business could grow significantly by the influx of new sales and marketing skills. |
Market competition and expansion:
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The company’s website acts as the main ‘shop window’ for the promotion of the business. Regular learned articles are published through the company’s ‘blog’.
There would be significant benefit to the creation of a strategic marketing plan, detailing usage of all media types, and a structured sales process to follow-up on incoming inquiries and develop business partnerships with other agencies. |