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CA065-Well Established Media Business Specialising in Ambient Media

Asking Price: GBP 300000
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Business Location: United Kingdom » Relocatable » Re-locatable 
Category: Media » Media
Description:
Well Established Media Business Specialising in Ambient Media
Ref. no: CA065
Confidentially offered for sale
Location: Re-locatable
Asking price: £300,000

Founded in 1995, this business rapidly grew to become one of the largest media companies specializing in out of home media, developing arguably what can best be described as the most successful ambient media advertising concept ever. With control of approximately 5,000 sites scattered throughout the UK, this business is one of just a few companies active in this marketplace, having brought this innovative form of media into the mainstream.
Operating in one of the UK’s fastest growing media markets, this business offers advertisers the opportunity to reach target audiences that are difficult to approach using more traditional media – and those within the 18 – 35 age groups, male and female, in particular. Operating throughout the UK with regional campaign selections available, this business offers a very cost effective vehicle for any media planner or advertiser focusing on non broadcast forms of advertising. Campaigns of any duration above a fortnight can be accommodated – with this business offering its advertising Clients an all-inclusive package of planning and production.
Financial Information:  
Annual gross sales: (GBP) N/A
Yearly Revenue: (GBP)
Total yearly sales revenue
N/A
Net Profit: (GBP)
Total profit before taxes
N/A
General Information:  
Business Area: na
Year Established: 1995
Is Relocatable?:
Yes
Business closed or an asset sale : No
Is Home based business?: No
Real estate status: No
Reasons for selling:
The Owner feels that for the company to achieve its full growth potential the business requires greater capital, skills and scale (roll-out capability) than will be available through organic growth.
Market competition and expansion:
Most of the business's current turnover is generated through the existing client base and word of mouth recommendation supported by highly targeted ad hoc direct marketing campaigns to users known to need access to the target audience for which this business is the most effective channel. . The business has a very well designed and informative website which is east to navigate and which performs very well in all of the major search engines for all appropriate search terms.
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