Market competition and expansion:
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The business has used limited advertising in the past and there are excellent opportunities to increase this and market the business more aggressively. The best form of advertising for this business is and will always be "Recommendation".
A large percentage of new clients derive from referrals and the business regards existing clients as their best advertisers. It has maintained an excellent reputation since inception and there is immense opportunity to implement further and more assertive methods of advertising to expose the business to even greater markets. Trade fairs and toy fairs would be an opportunity to maximise and heighten the company profile, The business for sale has a professionally designed website to display the excellent quality and range of products on offer. |